PUBLISHING
Advertising campaigns for the movie tie-in editions of the bestselling book Dan Brown’s The Da Vinci Code and The Lost Symbol, Memoirs of a Geisha, Cormac McCarthy’s The Road, amongst others. Backlit out-of-home displays, online banners, displays for bookstores nationwide and ads were designed.
My Role
Art Direction, Concept, Design
Client
Penguin Random House, Knopf, Vintage Books, Riverhead, Penguin, Kaplan
Movie Tie-Ins
Many of the books I've worked on were turned into feature films. This is the ad campaign I art directed and designed for the movie-tie in for Dan Brown's The Da Vinci Code, an American mystery-thriller film directed by Ron Howard. I worked directly with Sony Pictures in addition to Penguin Random House. This design translated into social media ads, out-of-home national advertising (airport displays, phone kiosks, posters, and risers).
New York Times ad for Dan Brown’s The Lost Symbol (bestselling author of fiction)
Memoirs of a Geisha, an epic film adaptation of the bestselling novel released by Columbia Pictures and produced by Steven Spielberg, also turned into online ads including a sweepstakes campaign.
Pulitzer Prize-winning novel, The Road, by Cormac McCarthy was turned into a feature film starring Viggo Mortensen. I worked directly with Dimension Films while working on this campaign.
Taxi Cab Ads
These taxis were driven around Manhattan promoting Remains Silent by Michael Baden and Linda Kenney, and Skinny Dip by Carl Hiaasen. On the on sale date for Remains Silent we arranged for hundreds of the cabs drive throughout Manhattan promoting the books.
Kaplan Medical advertising campaign. This design was also translated into online ads, trade show displays used at medical conferences throughout the US, in addition to t-shirts, postcards and posters.
Advertising campaign for Chuck Palahniuk’s Diary
Contemporary Japanese writer Murakami's ad campaign for After Dark set in metropolitan Tokyo over the course of one night.
Campaign promoting this bestselling book by Jane Dunn about the political and religious conflicts between Queen Elizabeth and the doomed Mary, Queen of Scots and the forceful men who surrounded them.
David Guterson’s Our Lady of the Forest ad campaign about a sixteen-year old runaway.
ads
My Role
Art Direction, Concept, Design
Client
Penguin Random House
Advertising campaigns for both Norwegian crime novelist Jo Nesbø and Swedish author Steig Larson who is best known for writing the “Millennium trilogy” of crime novels, which were published posthumously. This series combines murder mystery, family saga, love story, and financial intrigue—not to mention one of the most memorable female heroines ever—into one satisfyingly complex and entertainingly atmospheric novel.
