All heads of the United Nations participated in our Syria Campaign. Featured here is Ban Ki-moon, Secretary General of the United Nations (2007-2016) • Anthony Lake, Executive Director, UNICEF • Valerie Amos, Under-Secretary-General for Humanitarian Affairs and Emergency Relief Coordinator, UN OCHA (2010-2015) • Ertharin Cousin, Executive Director of World Food Programme.
More than 60 high profile public figures joined the campaign.
More than 200,000 people have been killed since the Syria crisis began in March 2011. The UN estimates that 12.2 million people need some form of humanitarian assistance, while more than 11 million have been forced to flee their homes.
The website received 14,300 views. Mainstream media promoted the campaign and Vanity Fair previewed a film produced by OCHA on Syrian clarinetist Kinan Azmeh talking about the hashtag and Syria. At least 28,130 people have shared some 60,560 tweets with the hashtag and shared it 1,328 times on Instagram. At its peak, the hashtag was used as much as 28 times per minute. The hashtag continues to be used in reference to Syria. The campaign was conducted in English and Arabic and was also widely promoted on Chinese social media. On Weibo (the Chinese equivalent of Twitter) the hashtag received 9 million views and generated 539 discussions.
Slideshow shown at the Third International Humanitarian Pledging Conference for Syria which brought in $3.8 Billion.