Role: Art Direction and Design
Client: Knopf Doubleday, Penguin Random House
Brief: Backlit taxi cab ads. These taxis were driven around Manhattan promoting Remains Silent by Michael Baden and Linda Kenney, and Skinny Dip by Carl Hiaasen. On the on sale date for Remains Silent we arranged for hundreds of cabs to drive around the Barnes and Nobles throughout the city to promote the novel.